Symptoms of this problem:

The logo was made just to have one, and it never moved again.
Each channel has a different look… or worse: none.
The tone of voice oscillates between formal and memes without nexus.
People do not recognize their brand — and if they recognize it, they do not take it seriously.

Diagnosis:

Your communication is not working for your brand. And when the look, tone of voice and message don’t speak the same language, customers don’t know what to expect from their company. Result? Confusion and mistrust.

Consequence:

The brand is not memorable (or for the wrong reasons).
Loses strength in differentiation and sales arguments.
It makes it difficult to build trust and relationship with the public.

The good news:

Brand identity is not a luxury — it is a pillar. We can help build (or rebuild) your brand in a coherent, credible and connected way to your business goals.

What you can get when you solve this problem with Loqua:

Critical analysis of its current presence (visual + verbal).
Proposal for brand repositioning (without “agences”).
Visual I.D. Kit and Voice Tom kit.
Content guide for social networks, blog, campaigns.
If necessary, total rebranding (with hands in the dough).

Note: Adding this “problem” to your cart does not magically turn your logo into a design icon… but starts a process to give your company face and voice — as it deserves.

Price
0,00 € (Problems do not sell. They recognize each other.)